Event Entertainment News You Can Use
Ezines and Press Releases


The Book, Event Entertainment & Production, by Mark Sonder, MM, CSEP Published by Wiley.
Copyright © 2004, ISBN 0-471-26306-0



Recent Press Releases:

May 2008
Mark Sonder "Up Close and Personal" May 8, 2008 Northern Virginia Daily


February 2008

PDF format
NEW PUBLICATION TAPS MARK SONDER, MM, CSEP TO WRITE AN ENTERTAINMENT COLUMN
MS word document
NEW PUBLICATION TAPS MARK SONDER, MM, CSEP TO WRITE AN ENTERTAINMENT COLUMN


January 2008
PDF format
MEET “MY GURU” MARK SONDER, MM, CSEP
MS word document
MEET “MY GURU” MARK SONDER, MM, CSEP

PDF format
PROFESSOR MARK SONDER, MM, CSEP, “BY GEORGE!"
MS word document
PROFESSOR MARK SONDER, MM, CSEP, “BY GEORGE!"


December 2007
PDF format
MARK SONDER PRODUCTIONS PROVIDES THE #1 BAND AT THE NEW NEWSEUM
MS word document
MARK SONDER PRODUCTIONS PROVIDES THE #1 BAND AT THE NEW NEWSEUM


November 2007
PDF format
MARK SONDER PRODUCTIONS GOES “ON BROADWAY” AND “UNDER THE BOARDWALK” WITH NEW CLIENT, LINWOOD PEEL'S TRIBUTE TO THE DRIFTERS
MS word document
MARK SONDER PRODUCTIONS GOES “ON BROADWAY” AND “UNDER THE BOARDWALK” WITH NEW CLIENT, LINWOOD PEEL'S TRIBUTE TO THE DRIFTERS


October 2007
PDF format
MARK SONDER PRODUCTIONS NAMED AS AN OFFICIAL A/V PROVIDER FOR THE TIMES CENTER
MS word document
MARK SONDER PRODUCTIONS NAMED AS AN OFFICIAL A/V PROVIDER FOR THE TIMES CENTER


September 2007
PDF format
MARK SONDER, INNOVATOR: CREATES NEW NICHE FOR EVENT ENTERTAINMENT INDUSTRY
MS word document
MARK SONDER, INNOVATOR: CREATES NEW NICHE FOR EVENT ENTERTAINMENT INDUSTRY



Ezines:

2008
Summer Ezine Online

Broadway's Best

FAQ's


May / June Ezine Online

Kountry is King!

Improving Meeting and Events that Utilize Entertainment Through The Tour Concert Scene


March / April Ezine Online

Creating Alternatives When There Are None, by Dana Lynn Bernstein, CMP

Widescreen Solutions, by Show Department


January / February Ezine Online


Problem Resolution or Production Resolution? A Case Study

Choosing Your Event Production Firm by Lara Baldwin



2007
November / December Ezine Online

Utilizing Entertainment to Grow your Attendance, by Larry Wilson

Music and Profits for the Hotelier: Tips for Hotels to Enhance Revenues by Utilizing Entertainment


MARK SONDER PRODUCTIONS NAMED AS AN OFFICIAL A/V PROVIDER FOR THETIMESCENTER

MARK SONDER INOVATOR, CREATES NEW NICHE FOR EVENT ENTERTAINMENT INDUSTRY


September / October Ezine Online

One-Hour Webinars Created for the Busy Professional

Monitoring Sound and Lights / Part 3


Summer Ezine Online

Industry Certification Equals Increased Competency, by Kathleen S. Nelson, Ph.D., CSEP, CMP and Dan Nelson, CSEP, CMP

Monitoring Sound and Lights / Part 2


May / June Ezine Online

Breaking Into The Event Production Market. By Ken Deans

Montitoring Sound and Lights. Part I


Mark Sonder Productions appoints Lisa Ray as Associate Producer


March / April Ezine Online

How Do You Decide What Entertainment is Right For Your Event. By Lisa Ray

Your Themes...Your Events: A Listing of Entertainment Themes for 2007


January / February Ezine Online


1st Class Entertainment on a Spare Change Budget, by Mona Meretsky, CSEP

Techniques for Brainstorming: Bringing Creative Thoughts to the Forefront


2006
November/December Ezine Online

Entertainment Trends for Meetings, Conventions, and Events: The Customer Experience, Part 2

Naming the Varying Formats of Musical Entertainment



September/October Ezine Online

Entertainment Trends for Meetings, Conventions, and Events: The Customer Experience, Part 1

Ten Tips on Selecting a Speaker


Summer Ezine Online

Music and Entertainment as a Building Block: Event Management, Architecture, Engineering, or Project Management? By Julia Rutherford Silver, CSEP

Tips for Music/Entertainment Contracts, by Dana Lynn Bernstein, CMP


March/April Ezine Online

Utilizing Broadway as Stimuli for Creation

Tips on Uitlizing Broadway as Stimuli for Creation


January/February Ezine Online

Record Setting Corporate Event

Record Breaking Sound and Light Production Tips


2005
October/November Ezine Online

Use Event Publicity to Create a Buzz

Tips on How to Write a Press Release


August/September Ezine Online

How Entertainment Companies Bill Their Clients

Tips on Getting the Most from Your Entertainment Dollar


June/July Ezine Online

"Money Makes The World Go 'Round"

Tips: How to Determine an Event's Money Metrics


April/May Ezine Online


Entertainment by the Numbers

How Musicians Can Successfully Compete, by David Rubin


February/March Ezine Online


Standards: Fear or the Future?

TIPS: Standards in the event entertainment field



January Ezine Online

Hotel/Site Contract Negotiations (Part 3 of 3)

Tips on Contracts: What Event Producers Should Have...

2004
December Ezine Online

Hotel/Site Contract Negotiations (Part 2 of 3)

Tips on Contracts


November Ezine Online


Hotel/Site Contract Negotiations (Part 1 of 3)

Tips on Hotel/Site Contract Negotiations


October Ezine Online


A Step-by-step Guide for Hiring a Headliner

How to Hire and Work with a Headliner


September Ezine Online


The Magic of Entertainment

A Magical Formula for Success


August Ezine Online


Hot Motion Picture Themes

Lessons Learned: School of Rock


July Ezine Online


The Promoters' Cut on an Event

Generating Revenues & Reducing Costs for Promoters


June Ezine Online


Emerging Trends: The Good, The Bad and The Ugly ((Part 3)

Tips on Evaluations, Surveying Your Attendees


May Ezine Online


Emerging Trends: The Good, The Bad and The Ugly (Part 2)

Tips on Measuring Return On Event Entertainment (ROEE) [Part 2]


April Ezine Online


Emerging Trends: The Good, The Bad and The Ugly / Part 1 of 3

How to Measure Return On Event Entertainment (ROEE)


March Ezine On-Line


Who's Hot for 2004

Staying in Communication/Contact List Form


February Ezine On-Line


Production Book Check-list

Hiring Talent for your Next Show


January 2004 Ezine On-line


Corporate Half-time Sponsor / January 2004

Tips of the Month: Planning to Launch a Sponsorship Program / January 2004


2003

December Ezine On-line

Music...The Universal Language / December 2003


Tips of the Month: NFP Planner Wendy Anderson share tips on hiring Entertainment / Dec. 2003


Press Release
Fifth Avenue in NYC Gone to the Dogs!


November Ezine On-line


Entertainment Trends / November 2003

Tips of the Month: How "The Mozart Effect" Can Improve Your Meeting/Event / November 2003


October Ezine On-line


Association Events: Top 5 Tips on Booking Headliners for an Association or Social Event / October 2003


September Ezine On-line


International Venue Trends to Keep Your Eye On / September 2003


August Ezine On-line


Advantages of using an Entertainment Management Company vs. an Agent / August 2003


July Ezine On-line


Press Release
Sonder Wins Super Six Award for Excellence for Best Special Event / June 2003

Agents and Managers... / May 2003

Adding Marquee Value to a Meeting or Event Improves Brand Equity / April 2003

All About Entertainment Management Companies / March 2003

"Livin' La Vida Loca": Hot to Hire & Work with Headline Entertainment / February 2003

Tips on Saving Money and Getting the Most Impact from your Entertainment Dollar / January 2003


2002

Do You Hear What I Hear? Music To My Ears! / December 2002


The Future of Event Entertainment & Production / November 2002