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The Book, Event Entertainment
& Production, by Mark Sonder, MM, CSEP Published by Wiley.
Copyright © 2004, ISBN 0-471-26306-0
Press Releases, click here.
2010
Summer ezine online
The Meeting of the Future
25th Anniversary Offer
March / April Ezine Online
Speakers Are Entertainment Too: Boosting Attendance and Excitement for Your Event
10 Tips for Finding The Right Speaker
January / February (Winter) Ezine Online
Silver Anniversary for Industry Pioneer
Lighting and Staging 101 for Headline Entertainment
2009
November / December Ezine Online
Entertainment Experts Will Educate Casino Execs at G2E
Music Licensing, Know The Rules of the Game Before You Push Play, by John Foster, Esq., CHME
September / October Ezine Online
Star Power by Jenny Adams
Hiring Headline Entertainment: Six Steps to Guarantee That You'll Rock The House
Summer Ezine Online
Book 'Em: Advice for Successful Live Music, by Jenny Adams
A Personal Connection Between a Single Artist and an Audience Can Be The Best Show in Town by Kathleen B. Nelson. Ph.D, CSEP, CMP & Dan Nelson, CSEP, CMP, University of Nevada Las Vegas
May / June Ezine Online
Not Just Background Music, by Michael Harrelson
Using Trademarked Characters in Meetings and Events
March / April Ezine Online
Expert Day at MeCo: Hiring Headline Entertainment for Meetings & Conventions, Part 2
Lincensing Your Music Part 3
January / February Ezine Online
Top Entertainment Acts Can Hook Big "Whales" at Casinos, by Mark Mayer
Licensing Your Music Part 2
2008
November / December Ezine Online
Hiring Headline Entertainment for the Meeting and Event Professional Part 1
Licensing Your Music Part 1
September / October Ezine Online
Production Team Speaks on Olympics
Get Your Act Together: Speaker & Entertainer Advice
Summer Ezine Online
Broadway's Best
FAQ's
May / June Ezine Online
Kountry is King!
Improving Meeting and Events that Utilize Entertainment Through The Tour Concert Scene
March / April Ezine Online
Creating Alternatives When There Are None, by Dana Lynn Bernstein, CMP
Widescreen Solutions, by Show Department
January / February Ezine Online
Problem Resolution or Production Resolution? A Case Study
Choosing Your Event Production Firm by Lara Baldwin
2007
November / December Ezine Online
Utilizing Entertainment to Grow your Attendance, by Larry Wilson
Music and Profits for the Hotelier: Tips for Hotels to Enhance Revenues by Utilizing Entertainment
MARK SONDER PRODUCTIONS NAMED AS AN OFFICIAL A/V PROVIDER FOR THETIMESCENTER
MARK SONDER INOVATOR, CREATES NEW NICHE FOR EVENT ENTERTAINMENT INDUSTRY
September / October Ezine Online
One-Hour Webinars Created for the Busy Professional
Monitoring Sound and Lights / Part 3
Summer Ezine Online
Industry Certification Equals Increased Competency, by Kathleen S. Nelson, Ph.D., CSEP, CMP and Dan Nelson, CSEP, CMP
Monitoring Sound and Lights / Part 2
May / June Ezine Online
Breaking Into The Event Production Market. By Ken Deans
Montitoring Sound and Lights. Part I
Mark Sonder Productions appoints Lisa Ray as Associate Producer
March / April Ezine Online
How Do You Decide What Entertainment is Right For Your Event. By Lisa Ray
Your Themes...Your Events: A Listing of Entertainment Themes for 2007
January / February Ezine Online
1st Class Entertainment on a Spare Change Budget, by Mona Meretsky, CSEP
Techniques for Brainstorming: Bringing Creative Thoughts to the Forefront
2006
November/December
Ezine Online
Entertainment Trends
for Meetings, Conventions, and Events: The Customer Experience,
Part 2
Naming the Varying
Formats of Musical Entertainment
September/October Ezine
Online
Entertainment Trends
for Meetings, Conventions, and Events: The Customer Experience,
Part 1
Ten Tips on Selecting
a Speaker
Summer Ezine Online
Music and Entertainment
as a Building Block: Event Management, Architecture, Engineering,
or Project Management? By Julia Rutherford Silver, CSEP
Tips for Music/Entertainment
Contracts, by Dana Lynn Bernstein, CMP
March/April Ezine
Online
Utilizing Broadway as
Stimuli for Creation
Tips on Uitlizing Broadway
as Stimuli for Creation
January/February Ezine
Online
Record Setting Corporate
Event
Record Breaking Sound
and Light Production Tips
2005
October/November Ezine
Online
Use Event Publicity to Create
a Buzz
Tips on How to Write a
Press Release
August/September Ezine
Online
How Entertainment Companies
Bill Their Clients
Tips on Getting the
Most from Your Entertainment Dollar
June/July Ezine Online
"Money Makes The World
Go 'Round"
Tips: How to Determine
an Event's Money Metrics
April/May Ezine Online
Entertainment by the
Numbers
How Musicians
Can Successfully Compete, by David Rubin
February/March Ezine Online
Standards: Fear or the
Future?
TIPS: Standards in the event entertainment field
January Ezine Online
Hotel/Site Contract Negotiations
(Part 3 of 3)
Tips on Contracts: What
Event Producers Should Have...
2004
December Ezine Online
Hotel/Site Contract Negotiations
(Part 2 of 3)
Tips on Contracts
November Ezine Online
Hotel/Site Contract Negotiations
(Part 1 of 3)
Tips on Hotel/Site Contract
Negotiations
October Ezine Online
A Step-by-step Guide
for Hiring a Headliner
How to Hire and Work with
a Headliner
September Ezine Online
The Magic of Entertainment
A Magical Formula for
Success
August Ezine Online
Hot Motion Picture Themes
Lessons Learned: School
of Rock
July Ezine Online
The Promoters' Cut on an
Event
Generating Revenues
& Reducing Costs for Promoters
June Ezine Online
Emerging Trends: The Good,
The Bad and The Ugly ((Part 3)
Tips on Evaluations,
Surveying Your Attendees
May Ezine Online
Emerging Trends: The Good,
The Bad and The Ugly (Part 2)
Tips on Measuring Return On
Event Entertainment (ROEE) [Part 2]
April Ezine Online
Emerging Trends: The Good,
The Bad and The Ugly / Part 1 of 3
How to Measure Return On
Event Entertainment (ROEE)
March Ezine On-Line
Who's Hot for 2004
Staying in Communication/Contact
List Form
February Ezine On-Line
Production Book Check-list
Hiring Talent for your Next
Show
January
2004 Ezine On-line
Corporate
Half-time Sponsor / January 2004
Tips
of the Month: Planning to Launch a Sponsorship Program / January
2004
2003
December
Ezine On-line
Music...The Universal Language / December 2003
Tips of the Month: NFP Planner Wendy Anderson share tips on
hiring Entertainment / Dec. 2003
Press Release
Fifth Avenue in NYC Gone to
the Dogs!
November Ezine On-line
Entertainment Trends / November
2003
Tips of the Month: How "The
Mozart Effect" Can Improve Your Meeting/Event / November
2003
October Ezine On-line
Association Events: Top
5 Tips on Booking Headliners for an Association or Social
Event / October 2003
September Ezine On-line
International Venue Trends
to Keep Your Eye On / September 2003
August
Ezine On-line
Advantages of using
an Entertainment Management Company vs. an Agent / August
2003
July
Ezine On-line
Press Release
Sonder Wins Super Six Award
for Excellence for Best Special Event / June 2003
Agents and Managers... / May
2003
Adding Marquee Value
to a Meeting or Event Improves Brand Equity / April 2003
All About Entertainment Management
Companies / March 2003
"Livin' La Vida Loca":
Hot to Hire & Work with Headline Entertainment / February
2003
Tips on Saving Money and Getting
the Most Impact from your Entertainment Dollar / January 2003
2002
Do You Hear What I Hear? Music To My Ears! / December 2002
The Future of Event Entertainment
& Production / November 2002
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